A wealthy Swiss city with a medieval center and lakeside setting. Known for low taxes, tech industry, and proximity to Zurich. Popular with expats and business travelers.
Zug is a Swiss town located on the shores of Lake Zug, featuring landmarks such as the Zytturm (Clock Tower), the lakeside promenade, and cherry orchards. Visitors can explore the 15th-century Town Hall, enjoy boat rides on Lake Zug, and taste local specialties like kirsch liqueur. Zug is also known for its beautiful sunsets over the lake.
Location and Geography
Zug is located in north-central Switzerland, about 30 kilometers south of Zürich. The town rests at the base of Zugerberg mountain, which reaches an elevation of 1,039 meters. Lake Zug (Zugersee) is adjacent to the town, offering scenic views and recreational opportunities. Surrounding Zug are the Rigi and Pilatus mountains, visible on clear days. The Choller nature reserve nearby provides trails for hiking and spots for observing local wildlife.
Exploring the Old Town
The center of Zug features an Old Town (Altstadt) with narrow cobblestone streets and colorful buildings dating back five centuries. The Zytturm (Clock Tower) is the tallest structure at 52 meters, and visitors can climb to its summit for panoramic views of the town and the lake. St. Oswald's Church, built in the late Gothic style, and the 15th-century Town Hall, now home to the Museum of Cultural History, are other key sites worth visiting.
Lake Zug and Waterfront Activities
Lake Zug plays a significant role in the town's daily life. The lakeside promenade is ideal for walking, jogging, or cycling. You can rent a boat to navigate the lake or unwind at one of the waterfront cafes and restaurants. During the summer, the lake is a popular spot for swimming. Additionally, public transport boats like MS Zug and MS Rigi offer cruises that provide different perspectives of the area.
Local Cuisine and Specialties
Zug is renowned for its Kirschtorte, a layered cake flavored with kirsch liqueur made from locally grown cherries. This cake is available at various bakeries and cafes around town. The favorable climate supports cherry cultivation, and the annual Cherry Market celebrates this fruit. Another local treat includes kirsch-flavored chocolate cookies. The town's restaurants serve a range of dishes, from traditional Swiss meals to international cuisine.
Business and Economy
Zug serves as a key economic hub in Switzerland. The canton’s low tax rates have attracted over 27,000 registered companies, particularly in the commodities trading and technology industries. This economic landscape contributes to a high standard of living and a multicultural environment, with residents from more than 100 different countries.
Cultural Events and Festivals
Zug hosts various cultural events throughout the year. The traditional carnival features parades and street festivities, while the Zug Lake Festival celebrates activities on the water. The National Horse Show attracts equestrian interests, and the Cherry Race (Chriesisturm) highlights the town’s cherry heritage. Additionally, Jazz Night offers performances for music fans, providing a mix of local traditions and modern cultural experiences.
Museums and Art Galleries
Zug offers several venues for those interested in history and art. The Museum of Prehistory displays archaeological finds from the canton, shedding light on the region’s ancient history. Zug Castle houses the Museum of Cultural History, which tracks the town’s development over the centuries. Art lovers can visit the Kunsthaus Zug (Art Museum), which features rotating exhibitions from both Swiss and international artists.